The Strike Marketing Institute today announced the launch of the first-ever Strike Marketing Summit, a two-day virtual event taking place December 11–12 from 12 PM to 5 PM CST, designed to help founders escape the “invisibility trap” created by today’s AI-driven content flood.
“The Strike Marketing Summit will teach bootstrapped startups how to stand out by becoming the only choice for their niche, with 12 world-class speakers teaching from their wealth of knowledge.”
Hosted by Fernando Labastida, Founder of the Strike Marketing Institute, the summit unveils a new category called Strike Marketing — a summit-driven, category-design strategy engineered to help founders become the only choice in their niche through high-impact, lightning-strike visibility.
“The number of 2nd act founders, bootstrapped startups, and global companies entering the market has exploded, but they're all competing with the flood of AI content and VC-funded blitz-scaling marketing. The end result? They're invisible,” said Labastida. “The Strike Marketing Summit will teach them how to stand out by becoming the only choice for their niche, with 12 world-class speakers teaching from their wealth of knowledge.”
The Enemy: The Invisibility Trap
While Silicon Valley companies rely on massive budgets and blitz-scaling, most founders do not. Bootstrapped tech startups, global teams entering the U.S. market, and midlife reinventors struggle to get attention — especially as AI accelerates content saturation. The Strike Marketing Summit introduces a new strategic path: leveraging virtual summits as category-defining “lightning strikes” to cut through the noise and create instant authority.
World-Class Speaker Lineup
The event brings together 12 industry leaders who have built audiences, categories, and high-growth businesses:
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Russ Henneberry, CEO & Founder, theCLICK
Growth OS: How to Transform ChatGPT-5 into a Business Growth Engine -
Sheriff Subair, Head of Marketing, HeySummit
Summit-as-System: Turning Events into Authority, Community, and Revenue Machines -
Audra Carpenter, Founder & CEO, Content Hub OS
From Workflows to Intelligence: The Future of Content Operations -
Pablo Gonzalez, Chief Evangelist, Vendoroo
Hijacking Your Industry Conference Without a Big Budget -
Bryan Eisenberg, Host, Rock Solid Round Rock
I Think I Swallowed an Elephant: The Stories We Sell, The Success We Build -
Chris Stanley, Founder, Mini Book Publishing
From 7 Days of Writing to $700K/year in Revenue -
Rachel Starr, Founder, coCreator Society
Launch With Connection: How to Build a Business Through a Summit -
Eduardo Ortiz Ramírez, CEO & Co-Founder, We Are The Robots Inc.
From Digital Transformation to Intelligent Reinvention -
Kevin McGrew, Founder & CEO, Everzocial
From CEO to Author: How to Write & Publish Your Marketing War-Book -
Bryan Funk Fractional CMO
From 2 Marketers to ~$30M ARR: How an Event Engine Drove 700% Growth -
Darrell Vesterfelt, VP of Growth, Mighty Networks
Why Most Startups Launch to Crickets, and How One Summit Can Fill Your Funnel Overnight -
Fernando Labastida, Founder, Strike Marketing Institute
How Strike Marketing Can Take You From Invisible to Unstoppable
“A summit just breaks the norm, and is able to get attention better than normal,” said Darrell Vesterfelt, VP of Growth at Mighty Networks. “If I’m going to choose to spend my time somewhere, I’m going to spend it where I can get all the information — not just one idea.”
Topics Include
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Category design
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AI-powered content amplification
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Founder-led marketing systems
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Virtual summits as a go-to-market strategy
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Business book creation as a growth engine
Who Should Attend
The summit is built for:
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Midlife founders reinventing their careers
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Bootstrapped B2B software founders looking for leverage
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Global startups entering U.S. and Western markets
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Marketing leaders tired of algorithm dependency
More than 500 attendees are expected to join the debut event.
Partners & Sponsors
This summit is supported by a coalition of growth-oriented organizations including Global Chamber, TechRanch, Empower Breakfast, theCLICK, Rock Solid Round Rock, and HeySummit.
Event Registration
Registration and full event details at:
https://summit.strikemarketingsummit.com
About the Strike Marketing Institute
The Strike Marketing Institute helps founders become industry authorities through category design, lightning-strike go-to-market strategies, and AI-powered content systems. The Institute’s signature model, Strike Marketing, combines summit-driven visibility, founder-led content, and category creation to help companies transcend the “invisibility trap.”
Public Drive